In sales, it is imperative to develop meaningful relationships with your customers and gain an understanding of their requirements. What separates great salespeople from average is the ability to invest in those customer relationships while constantly updating their knowledge to better meet their goals.
A great salesperson focuses on the goals that are set and commits to success. They are constantly searching for the best practices and how to implement them to achieve their short-term and long-term goals. The goals they achieve are clearly defined and are measurable through progress and development.
Being prepared for any circumstance or obstacle is another quality that sets great salespeople apart from average ones. To be prepared for any obstacles, a salesperson must be a master of the products and/or services they are selling. This gives them the ability to handle any situation and answer any questions a customer may have.
Our company encourages professional development and invests in our sales team through department training programs and conferences. We schedule vendors to come onsite to speak to our team and have our team meet with industry leaders to gain a better understanding on the products we sell.
Recently, our team attended the Promat show which provided a great platform to network with exhibiting vendors and to learn more about the latest trends and products in our industry. Being able to provide our team with opportunities like these helps them grow professionally and gain more knowledge to better assist our customers!
– Lori L. Palmer, President, REB Storage Systems International