Philip Nelson

Vice President of Sales & Business Development

Phil Nelson is a material handling and warehouse optimization specialist with more than 10 years of experience helping companies evaluate warehouse operations and implement storage and automation solutions. His collaborative approach and deep understanding of warehouse operations help customers confidently invest in systems that deliver measurable business value.

Bio

Phil Nelson has spent more than a decade helping manufacturers, distributors, retailers, and other industrial organizations solve complex storage and material handling challenges. His experience spans traditional warehouse storage systems, custom designed solutions, and warehouse automation technologies.

As Vice President of Sales & Business Development at REB Storage Systems International, Phil works with customers to understand their operational goals and develop storage and material handling strategies that improve productivity, increase storage capacity, and support future expansion. He collaborates with REB’s design and project management teams as well as vendors throughout the project lifecycle to ensure each solution meets all requirements, including budget objectives and implementation timelines.

Since joining REB in 2016, Phil has held progressively senior sales leadership positions while helping customers implement projects ranging from conventional pallet racking systems to complex multi-level storage and automation solutions. His experience includes developing custom storage concepts, coordinating national account programs, managing vendor relationships, and supporting customers through every stage of the decision-making process.

Areas of Expertise

• Warehouse storage system evaluation
• Pallet racking systems
• High-density storage solutions
• Mezzanines and work platforms
• Multi-level rack systems
• Conveyor systems
• Warehouse automation solutions
• Custom storage solution development
• Distribution center optimization
• Material handling project development
• Vendor coordination and project management support
• Proposal development and ROI evaluation

Solutions Phil Specializes In

• Pallet Racking Systems
• High-Density Storage Solutions
• Multi-Level Pick Modules
• Mezzanines
• Conveyor Systems
• Warehouse Automation
• Rack Supported Buildings
• Distribution Center Optimization

Insights and Articles by Phil

• Articles by author

Credentials and Recognition

Professional Experience

• Vice President of Sales & Business Development, REB Storage Systems International
• Director of Sales & Business Development, REB Storage Systems International
• Account Manager, REB Storage Systems International
• Account Executive, REB Storage Systems International
• Logistics Coordinator, Randox

Key Accomplishments

• More than 10 years of experience evaluating warehouse and distribution operations to identify the most effective storage and material handling solutions.
• Developed custom storage solutions for unique products and challenging warehouse environments across multiple industries.
• Successfully collaborated with design and project management teams to deliver complex material handling systems incorporating racking, automation, and custom-engineered solutions.
• Supported national account programs by coordinating design, procurement, pricing, and project execution across multiple internal teams.
• Developed proposal and pricing strategies that balanced customer objectives, project scope, schedule, and profitability.
• Led pricing strategy initiatives in response to supplier cost increases while maintaining competitive positioning and target gross margins.

Industry Leadership & Involvement

• Trained in designing storage solutions for unique inventory profiles and specialized applications by internal leaders, manufacturing partners, and industry associations.
• Regular attendee of MODEX, ProMat, MHEDA national convention, and MHEDA Automation Solutions conference
• Developed and presented a webinar through Modern Materials Handling titled “Unique Storage and Handling Optimization Solutions You Need to Know About”
• Active participant in industry education focused on warehouse optimization, storage system design, and material handling technologies.

Projects and Experience

Phil has helped develop storage and material handling solutions for a wide range of manufacturing, distribution, retail, and industrial operations. His experience includes conventional warehouse storage systems, highly customized storage applications, and complex integrated material handling projects. Case studies of projects Phil has worked on include:

• Pallet Flow Scaffolding Storage
• Two-Deep Drive-In Racking System
• Multilevel Pick Module with Conveyor and VRC System for Retail Backroom Storage
• High-Density Storage Solution for Wheeled Inventory
• Custom Bar Grating Decking Design
• Rack Supported Cooler and Freezer
• Multilevel Pick Module and Conveyor System for Automotive Parts Distribution
• Selective Rack + Cantilever Rack for Large Range of SKUs

Connect with Phil

Connect with Phil Nelson to discuss warehouse storage systems, material handling solutions, warehouse optimization, and custom storage applications.

• LinkedIn
• (800) 252-5955
• • Facebook
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